Please look at this shortcode with explanation :
Here most important part is insertfor item where has 3 values.
- If you display parameter value as anchor text use : hreftext
- If you want to set parameter value as anchor link, use : anchorlink
- if you want to append parameter value with existing URL, use : appendurl
Please check with example URL for above 3 different types of values :
1# If you set hreftext and URL like this : www.pixelsigns.art/my-anchor-page/?keyword=HelloLink
-> Generated anchor : <a href=”http://pixelsigns.com”>HelloLink</a>
2# if you set anchorlink and URL should like this : www.pixelsigns.art/my-anchor-page/?keyword=http://google.com
-> Generated anchor : <a href=”http://google.com”>Click Here</a>
3# if you set appendurl and URL like this : www.pixelsigns.art/my-anchor-page/?keyword=linkAppend
-> Generated anchor : <a href=”http://pixelsigns.com/linkAppend”>Click Here</a>